Following up on yesterday’s post about Avatar’s massive advertising campaign, more encroachment by advertising can be found in Madden 2010. This additional advertising came as part of a bug fix update to the game – nice.

Every time I see something like this, I’m reminded of a quote from the Fishful of Dollars episode of Futurama:

Fry: So you’re telling me they broadcast commercials into people’s dreams?

Leela: Of course.

…

Fry: That’s awful. It’s like brainwashing!

Leela: Didn’t you have ads in the 20th century?

Fry: Well, sure, but not in our dreams. Only on TV and radio. And in magazines. And movies. And at ball games, and on buses, and milk cartons, and T-shirts, and bananas, and written on the sky. But not in dreams. No, sir-ee!

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