Unless You Do

The FCC got at least one thing right this month, as 911 emergency systems throughout the US began accepting text messages from those needing assistance. The availability of Text-to-911 is currently very limited, but if it’s unavailable, you’ll get a bounce-back message. For the most efficient response, it’s always best to call 911 if possible. However, if you’re hiding from an intruder in a closet, or you’re simply deaf or hard of hearing, you can now request help without making a phone call. All in all, this should be a useful improvement on an already-impressive system.

However, at least one change is needed due to the new Text-to-911 system. The copy for this anti-texting-and-driving campaign could use some reworking, as you can see.

You don't want them responding to your text.