Build-A-Bear's Pay Your Age Day did not go well.

Build-A-Bear is a fairly expensive store, where customers can design their own stuffed animal. Designing a bear, with accessories, can easily run to $50 and more. So, when they announced a “Pay Your Age” promo, people were excited.

Pay Your Age Day Urgent Update
Build-A-Bear Workshop should really never need to send an urgent update.

As a loyal reader and intelligent person, you can probably guess that things did not go well.