An Idiotic Idea Doesn’t Deserve Branding This Good 

“Space Force”. God.

When Bloomberg Businessweek asked eight leading designers to brand President Trump’s preposterous “Space Force”, they can’t possibly have imagined getting anything this deliciously good:


If Milton Glaser doesn’t start selling t-shirts, he’s really leaving money on the table.

While Glaser’s logo is the hands-down best, the efforts from David Reinfurt and Other Means are also exceptional, and each of the eight logos is great in its own way. Be sure to read each designer’s brief explanation of their logo as well.