Last month, Cincinnati Bengals wide receiver Chad Ochocinco (née Johnson) released a breakfast cereal named Ochocinco’s. Made by PLB Sports (“Your premier source for athlete-endorsed, quality food products”), a portion of the proceeds from sales will benefit Feed the Children.
Cereal apparently shown at actual size
The box itself also includes information about the charity, along with a phone number for customers to call. The problem is that toll-free prefix for the number is wrong, so instead of hearing about how to feed the children, callers wind up phoning a sex line. Then again, I suppose even women paid to have phone sex are someone’s children.